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Table Tennis Equipment Market: Worldwide Industry Analysis and New Market Opportunities Explored

Table tennis originated in the U.K. It is a sport similar in concept to royal tennis, played indoor by two or four players on a hard table. The table is generally dark in color; edged with white stripes; and divided by a tennis net which cuts the table into half its width. In some parts of the world, table tennis is also called Ping-Pong. The objective of table tennis is to hit the lightweight, hollow, celluloid or plastic ball above the net; rebound it in the half of the court closest to the player; and then bounce one time on other player’s side of the table in such a way that the opponent will not able to return it correctly.

The ball is propelled backward and forward across the net by a small, rubber-covered, wooden bat known as racket or paddle. The game is popular all over the world and its matches are organized in large numbers in most countries as a competitive sport, especially in Europe and Asia, particularly Japan and China.

The governing body for table tennis events worldwide i.e. the International Table Tennis Federation (ITTF) focuses on holding training programs to increase regular participation in table tennis worldwide and expanding the scope of the game by developing players’ skills. Asia Pacific is likely to continue to dominate the global table tennis equipment market during the forecast period. China accounts for a leading share of the table tennis equipment market in the region, as table tennis is the national sport of China. China has the highest number of table tennis players in the world.

Due to the high-quality table tennis training offered by coaches in China, participation of excellent players in major table tennis tournaments such as Olympic Games, World Championship, Asian Championship, and Asian Games has increased. This is estimated to drive the table tennis equipment market in the country during the forecast period. Availability of equipment with upgraded quality would drive the global market during the forecast period. Increase in the number of players as well as tournaments is likely to augment the sales of table tennis equipment in the next few years. Another driver for the global table tennis equipment market is the increasing adoption of table tennis as a social-gathering sport and leisure in pubs and clubs, especially in North America and South America.

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The table tennis equipment market has been segmented in terms of product, distribution channel, and region. Based on product, the market has been classified into racket or paddle or bat, ball, and table. Racket is the largest segment of the global table tennis equipment market. A racket has a rubber and blades, which can be replaced. Ball is the second-largest segment of the global table tennis equipment market.

The table segment is witnessing growth at a sluggish pace than racket and ball segments, as table is the most durable product. Tables can normally last for more than 10 years. In terms of distribution channel, the table tennis equipment market has been segregated into specialty and sports shops, departmental and discount stores, and online retail. The global table tennis equipment market has been divided into five regions: North America, Europe, Asia Pacific, Middle East & Africa, and South America.

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The global table tennis equipment market is expected to witness sustainable growth in the next few years. Some of the key players operating in the market are Butterfly, Double Happiness (DHS), DONIC, JOOLA Tischtennis GmbH & Co. KG, AVALLO AVX, NIPPON TAKKYU Co., Ltd., Tibhar, STIGA Sports AB, Yasaka Co. Ltd., and Donic Schildkrot. Companies launch exciting offers; add new products; and adopt new marketing strategies to remain competitive in the market and retain their customer base.

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