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Africa Printer Market : Recent Industry Developments and Growth Strategies Adopted by Players

A new Transparency Market Research report states that the Africa printer market was estimated at US$2,300.0 million in 2012 and is predicted to reach US$4,181.3 million by 2019, expanding at an 8.8% CAGR between 2013 and 2019. .The economy in African countries is witnessing exponential growth in demand for printer technologies owing to rising energy investments and due to growth of the sector of communication and information technology. As per the African Development Bank, more than one-third of the countries in Africa hold a GDP growth rate greater than 6%. This increased growth rate has attracted global manufacturers of printers to the developing economies in Africa owing to the inconsistency in the demand for these printers globally. As per the report, the rise in demand for multifunction printers (MFP) in mid-sized enterprises (SMEs), small and corporate enterprises, and in government agencies has fuelled the printer market in Africa. In addition, the reduced prices of printers ar...