Facial serum is an oil and water-based skincare cosmetic product. It has the ability to penetrate deep into the skin and tighten the skin. Facial serums contain active substances of very high concentration, and provides visible results when they are applied to the skin as compared to other moisturizers or cosmetic creams. Serums are ideal for different skincare treatments such as aging, acne, skin tightening, skin brightening, etc. Increasing awareness among consumers for skincare treatment has boosted the sale of facial serums. Some facial serums are fat based, which provides a far stable environment for the active compound compared to the regular cosmetic creams. Facial serums are also prescribed by skin specialists for treating acnes, skin lightness, and facial wrinkles. Increasing disposable income of people has enabled them to spend on personal grooming. Moreover, rise in prevalence of skin related problems, such as facial wrinkles, acnes, hives, and aging are likely to boost th...