Some of the most prominent names in the global IT asset management software market have a very strong presence in North America, making the regional market an immensely competitive one. According to a study by Transparency Market Research (TMR), ServiceNow Inc., Cherwell Software Inc., Hewlett Packard Enterprise Development, and Aspera Technologies, Inc. are some of the leading names operating in the North America market. In order to gain competitive advantage the market players are focusing on mergers and collaborations and partnerships. Besides these, companies offer customized solutions to help customers meet the ever-rising complexities in the IT environment. Between 2016 and 2024, the market is expected to rise at a CAGR of 6.9%. At this pace, the global IT asset management software market will reach US$13 bn by the end of 2024 as compared to US$708.9 mn in 2015. On the basis of size of enterprise, large enterprises will account for the leading share in the glob...