Research Blogs

The growing number of Internet users and increasing demand for communication technology have collectively resulted in an increased demand for visible light communication (VLC) solutions. The fact that the maximum wireless traffic emerges indoors that are also well illuminated has significantly augmented the application of visible light communication in retail indoor positioning. The demand from retailers to improve the shopping experience of retail consumers by notifying them about product offers while shopping requires a technology such as VLC to deliver accurate and quick results. Thus, in the coming years, VLC is expected to compete with technologies such as Wi-Fi and Bluetooth to help retailers increase footfalls by challenging the emergence of e-commerce. According to Transparency Market Research, the global VLC market is anticipated to represent an opportunity worth US$113.27 bn by 2022 as it rises from US$267.6 mn in 2014. During the forecast period of 2015 and 2022, the global...

The players in the global visible light communication market are expected to make revolutionary changes with focus on developing hybrid VLC systems that negate the inherent VLC technology issues for seamless transmission of data.Some of the key players operating the global visible light communication market are PureLiFi, Ltd, Axrtek Outstanding Technology, Co., General Electric Company Nakagawa Laboratories, Inc., and LVX System, observes Transparency Market Research in its latest publication. The report states that the global visible light communication market is expected to represent an opportunity worth US$113.27 bn by 2022, rising remarkably from its 2014 valuation of US$267.6 mn. Between 2015 and 2022, the global visible light communication market is anticipated to expand at a CAGR of 109.2%. Amongst various end users, the retail indoor positioning segment held the leading position in the overall market and is expected to surge at a CAGR of 93.82% from 2015 and 2022. Obtain Repo...