Digital out of home is a type of advertising, which reaches the consumers when they are out of their homes through digital billboards in airports, subways, bus stops and street furniture’s among others. The advertisers are rapidly opting for digital out of home advertising as it increases the brand recognition as well as the digital billboards are capable of showing multiple ads in one single screen. As most of the people spend their time out of home going to work, malls and different places the advertisers wants their products or brands to reach every people around the globe. The advertisers for digital out of home advertising includes retailers, banking, entertainment, automobile, food and beverages among others. Currently the digital advertising holds the largest share in terms of revenue in the global advertising industry and it expected to grow rapidly over the years and register double digit CAGR over the forecast period, which in turn will enhance the market for global dig...