Automatic Window Trim Market: Rising Adoption from Small and Medium-sized Enterprises to Fuel Growth

An automotive window trim helps to protect a vehicle’s glass windows from external environment. The external look and feel of a car depends on quality and design of automotive window trim.

The major types of automotive window trims are polyvinyl chloride (PVC), cloth or fabric finish, fire retardant and stainless steel among others. The PVC trims are flexible products of various dimension ranging from 4.5mm by 8mm to 16.8 mm by 17mm. Some PVC trims have internal clips and segmented metal spine to better hold automotive windows. Automotive window trims come in black, chrome, silver, white, blue, brown, cream, green, grey, red, white and other colors. Cloth or fabric trims are covered on top by wool or other soft materials. Stainless steel trims are generally found in automotive aftermarkets. Some automotive trims are fire retardant and made of thermoplastic elastomer (TPV).

By material, the market is segmented into PVC plastic, TPV, cloth/ fabric, steel and others. By vehicle type market is categorized into light commercial vehicles, heavy commercial vehicles, passenger vehicles and others. Passenger vehicles hold the dominant share in the automotive window trim market.

By geography, the market can be segmented into North America, Europe, Asia Pacific, Middle East & Africa and Latin America. Asia Pacific is a leading automotive window trim market. The major markets in this region are China, Japan, South Korea and India. China is the largest automotive window trim market in the world. Japan, South Korea and India are a significant automotive window trim markets. North America is also a leading automotive window trim market. The U.S., Canada and Mexico are the major markets in North America.

The U.S is a significant automotive window trim market in the world. Europe is a major automotive window trim market in the world. Germany, the U.K, France, Italy and Spain are major markets in Europe. Germany is a significant automotive window trim market as it is the fourth largest passenger vehicle market in the world. In Middle East & Africa, the significant automotive window trim markets are Iran and South Africa. In Latin America, the significant markets are Brazil and Argentina. Currently Brazil is going through a recession which is anticipated to be over by end of 2017.

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Rising demand for passenger vehicles and increasing production of automobiles across the world is anticipated to improve the demand for automotive window trim. The market size of automotive aftermarket industry is increasing which is anticipated to further increase the size of automotive window trim market. Globally, the average age of vehicles are rising which increases the maintenance cost and subsequently demand for automotive window trims will rise.

Rising penetration of passenger vehicles across the world due to high disposable income will subsequently lead to increased demand for automotive window trims. A major opportunity for this market is increasing acceptance of electric and hybrid vehicles across the world. Leading automotive manufacturers such as BMW AG, Volvo Car Corp., Tesla Inc. plans to sell thousands of electric vehicles in future which is anticipated to increase the demand for automotive window trims.

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The report provides the various competitive strategies adopted by key players operating in the market to gain market share. Company profiles include company details, market presence by segment and geography, strategic overview, SWOT analysis and historical revenue.

The report also contains details of market share analysis of key players in the market. Some of the major companies in the automotive window trim market are Dura Automotive Systems (the U.S), The Automobile Trimmings Co. (the U.K), Active Manufacturing Corp. (the U.S), Trim-lok (the U.S), Gemini Group (the U.S), SO.F.TER. (Italy), Cascade Engineering (the U.S), Enthone Automotive Solutions (the U.S), Grupo Antolin (Spain), Guardian Industries (the U.S) and UFP Technologies (the U.S).