Advanced Driver Assistance System (ADAS) Market: Understanding the Key Product Segments and their Future

Transparency Market Research has published a new report on the global  advanced driver assistance system (ADAS) market  for the forecast period of 2019–2027. According to the report, the global advanced driver assistance system market is projected to reach ~US$ 154 Bn by 2027, expanding at a CAGR of ~13% during the forecast period. 

Global Advanced Driver Assistance System (ADAS) Market: Overview

• According to the report, the global ADAS market is anticipated to be driven by a surge in the demand for enhanced vehicle safety and comfort while driving
• Automotive equipped with advanced driver assistance systems, which are considered as the mainstay of autonomous vehicles and driverless cars, offer more safety to the vehicle and aids the driver in tackling hazardous road conditions, especially during long-route journeys and traffic congestion.
• Key automakers such as Audi, BMW, Volvo, Daimler, Toyota, General Motors, Honda, and FCA are offering vehicles equipped with advanced driver assistance systems. A majority of the newly-launched vehicles are incorporated with ADAS technologies. If not fully, they include a couple of basic ADAS technologies that prevent accidents and protect the driver from injury.

Expansion of ADAS Market

• The automotive industry is witnessing significant technological advancements in conjunction with the rising adoption of sensors to ensure improved vehicle safety and comfort during driving. Furthermore, increase in the demand for improved vehicle rides in adverse weather conditions is anticipated to augment the advanced driver assistance system market during the forecast period.
• Developments in the automotive industry are not only limited to engine and design, but also focused on safety of the driver, pedestrians, and the vehicle. Driver distraction or error while driving can lead to accidents, which can be avoided through the amalgamation of advanced driving assistance systems, which substantially reduce security concerns, enhance safety on the road, and reduce vehicle road fatalities. Additionally, ADAS is designed to counter traffic congestion by maintaining distance between vehicles at all times, thereby reducing the anxiety and fatigue of the driver.
• Moreover, advanced driver assistance systems in automotive probably save tens of thousands of lives every year that are lost to road traffic accidents and fatalities due to human errors in judgment while driving, especially in urban areas and on highways. These factors are anticipated to fuel the adoption of ADAS in the near future.

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Based on technology, the global advanced driver assistance system market has been bifurcated into adaptive cruise control, lane keep assist & lane departure warning, tire pressure monitoring systems, blind spot detection, adaptive front light systems, night vision systems, park assist systems, automatic emergency braking, forward collision systems, pedestrian detection systems, road sign recognition, traffic jam assist, and driver monitoring systems/drowsiness monitor systems. Adaptive front lights is a highly attractive segment of the market, Adaptive front lights, which are considered as an innovative automotive solution, aid the driver by operating the headlights automatically according to the surrounding conditions.

This is carried out without any driver intervention, which enhances the night driving experience. Additionally, while driving on winding roads, the adaptive front light system changes the lighting pattern to compensate for the curvature of the road and helps enhance visibility, thereby providing an improved driving experience. Furthermore, an adaptive front light system prevents the glare of oncoming vehicle headlights from hampering the driver’s visibility. This is another factor boosting the adoption of adaptive front light systems.

Based on vehicle, the global advanced driver assistance system market has been split into passenger vehicles and commercial vehicles. The passenger vehicle segment is likely to remain a prominent segment of the market in the near future. This is majorly attributed to the higher rate of adoption of advanced driver assistance systems in passenger cars in order to ensure more comfort and safety while driving. Moreover, the increasing incorporation of advanced safety features in vehicles is boosting the passenger vehicle segment in the ADAS market.

Regional Analysis of Global ADAS Market 

• In terms of region, the global advanced driver assistance system market has been classified into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. Asia Pacific leads the global ADAS market, primarily due to the presence of key auto manufacturers and original equipment manufacturers in the region, who continuously supply the automotive industry in the region with improved and efficient solutions. Furthermore, consistent progress and advancements in technology in conjunction with the significantly high production and export of vehicles are boosting the advanced driver assistance system market in the region.

Prominent players operating in the global advanced driver assistance system market include Continental AG, Magna International Inc., Infineon Technology AG, NXP Semiconductors, Siemens AG, DENSO CORPORATION, Delphi, Autoliv Inc., Robert Bosch GmbH, Qualcomm Technologies, Inc., Ficosa Internacional SA, Gentex Corporation, HARMAN International, AISIN SEIKI Co., Ltd., Valeo, HYUNDAI MOBIS, ZF Friedrichshafen AG, HELLA KGaA Hueck & Co., Texas Instruments Inc., Mobileye, and Visteon Corporation.